Brows in the Industry

| BLEACHED |

Kendall Jenner for Marc Jacobs
http://style-rendezvous.com/wp-content/uploads/2014/04/kendall-jenner-2014.jpg

| THICK |

Céline Spring/Summer 2014
http://www.theblondesalad.com/2015/03/beauty-trends-thick-eyebrows.html#photo-6

| COLOURED |

Badgley Mischka SS15 show

http://www.glamourmagazine.co.uk/news/beauty/2014/09/10/rainbow-coloured-eyebrows-trend-for-spring-summer-2015

| FUNKY DRAWN ON |

Yohji Yamamoto Spring Summer 2015
http://www.theblondesalad.com/2015/03/beauty-trends-thick-eyebrows.html#photo-19

| GLITTER & SEQUIN |

The jewelled eyebrows at Chanel's autumn/winter 2012-13 show
http://www.vogue.co.uk/beauty/2012/03/12/chanel-autumn-winter-2012-13-eyebrows---peter-philips
http://theupcoming.flmedialtd.netdna-cdn.com/wp-content/uploads/2012/10/Chanel-Sequin-Brows.jpg 

Brows are becoming more and more popular in the industry with designers collaborating with make-up artists creating stunning looks and the center of attention being the brows. Over the past few years the industry have become more obsessed with brows and really exploring how they can be creative with them. Glitter brows or even bleached brows so you can't see them are popular in the industry and the glitter brows also became a high street fashion for young girls to wear to festivals and for the men it was glitter beards. 

Brian and Johnathan from The Gay Beards posted a YouTube video instructing fellow bearded men how to achieve the look just in time for the holidays.
http://www.cosmopolitan.com/style-beauty/beauty/news/a49797/glitter-beards-trend/
http://static4.businessinsider.com/image/5654d537c2814469008b53a6/a-new-instagram-trend-has-men-covering-their-beards-with-glitter.jpg

The industry loves a good set of brows as model Cara Delevingne was one of the first to flaunt a thick brow setting a huge fashion statement which then lead other models and actresses pulling off the thick brow such as Lily Collins. 

Cara Delevingne thick brows
http://www.image.ie/wp-content/uploads/2016/01/54997d79639e3_-_hbz-cara-d-eyebrows-promo-lgn.jpg

Lily Collins thick brows

https://i.ytimg.com/vi/Qd1Uz0c2LLs/maxresdefault.jpg

Telegraph

Eyebrow market worth £15.5 million a year

Cara Delevingne's power brows inject £6.5 million into the UK beauty market in just five months as women employ secret product tactics to thicken, stretch and shape their arches

BY KATY YOUNG | 21 JULY 2014

"Brows keep on getting bigger," says June Jensen, director of UK beauty for the NPD Group, a market research company. And so do sales of products to keep them fuller, thicker and wider as illustrated by record figures released this week by the NPD Group, which reveal that UK consumers have spent £6.5 million on eyebrow-related products between January and May this year (2014) making the eyebrow industry in the UK worth approximately £15.5m per year.

That's a 53 per cent growth on last year - and the reason, according to the experts at the NPD Group, is celebrity culture, namely fostered by model Cara Delevingne, "the trend-setting brow icon of our age; she embodies the look and is the defining personality for the beauty press," explains Jensen.

However, Jensen also points out that Delevingne's brows may have become more "prevalent on the high street, as popularised by reality television stars from TOWIE and Geordie Shore."

From high-street to sidewalk, over in the US the same power brow is taking hold of the beauty industry, as retail figures in the last five months across the pond reached $57.6 million - a big number. But while it's big, the acceleration of sales in the UK still outstrips that of the States, where they've only seen a 31 per cent growth in retail since January compared with our 53 per cent.

http://fashion.telegraph.co.uk/beauty/news-features/TMG10980076/Eyebrow-market-worth-15.5-million-a-year.html